Amazon has Lowered the Price of Its Latest Kindle E-book Reader
Amazon (NSDQ: AMZN) has lowered the price of its latest Kindle e-book reader, days after rival Barnes & Noble upped the competition by introducing the Nook.
Amazon’s move, announced Thursday, simplifies pricing for the market-leading Kindle and tightens the line of e-book readers. From three e-reader models, Amazon has reduced the number to two: one with a wireless connection that can roam internationally and the larger Kindle DX. Both models ship with a wireless connection for accessing Amazon’s e-book store at no charge.
Gone is the basic U.S.-only version of the Kindle. In dropping the model, Amazon lowered the price of the Kindle with international roaming, introduced this month, from $279 to $259, which is the same price B&N is asking for the Nook. B&N is taking pre-orders for the device, which is scheduled to start shipping at the end of November.
B&N’s Nook is expected to be a strong competitor. The device offers more features than the Kindle, such as the ability to lend e-books to others for up to 14 days. In addition, B&N’s online store will offer more than 1 million e-books by the time the Nook ships, versus Amazon’s more than 350,000. In addition, the Nook will have access to a half-million non-copyrighted books available through libraries on Google Books.
Via: Information Week